Colorado report card
Brighton Ford, Inc
Brighton, CO, 80601 • +1303-659-3434
Steady reputation
Google rating
4.20
Reviews
1,984
National rank
#2,456
of 2,580 rated dealerships
CO rank
#23
of 28 in state
Listing data collected August 22, 2026.
Star distribution
What the rating is built on
406 of 1,984 ratings sit at 1-3 stars.
- 5 star1,420
- 4 star158
- 3 star62
- 2 star79
- 1 star265
Recent activity
The last twelve months
More info
When Google coverage is PARTIAL, we can only read the slice of reviews Google exposes. If that slice is the same for both 30 and 365 days, the two counts can read identically.
The overall Google rating, total review count, and national/state rank come from Google's own uncapped totals, so they are not limited by the exposed slice.
Review flow over the last 30 and 365 days, with the lifetime negative review total from Google's star histogram.
Reviews, 30 days
10
Rating, 30 days
4.30
Negatives, 30 days
2
Reviews, 365 days
80
Rating, 365 days
3.35
Lifetime negative reviews (Google total)
406
Every 1-3 star rating on this listing, from Google's own star histogram
Confirmed negative reviews (removal-ready)
180
Retrieved with full text, reviewer and date. 44% of the lifetime total. Collection is incomplete for this store.
Collection gap: only 44% of this store's 406 negative ratings have been pulled with their text. A full removal case for this dealership needs a fresh pull before the numbers below are treated as complete.
These two numbers are different on purpose. The lifetime total is Google's own count of every 1-3 star rating. The confirmed count is the negative reviews we actually pulled with their text, reviewer and date, which is what a removal case can be built from.
Complaint mix
What this store's unhappy customers write about
Based on a classified sample of 36 of this store's confirmed negative reviews.
- Communication or no callbacks19 • 52.8%
- Poor treatment or pressure13 • 36.1%
- Pricing, add-ons, bait and switch13 • 36.1%
- Finance, contracts, warranties10 • 27.8%
- Safety or reliability10 • 27.8%
Next step
See the full report for this store
The public profile stops at aggregates. The full report lists every negative review, the removal simulator, and the eleven-store window around this rank.