North Dakota report card
Devils Lake Ford
Devils Lake, ND, 58301 • +1701-888-4018
Strong reputation
Google rating
4.80*
Reviews
833
ND rank
#1
of 17 in state
National rank
#151
of 2,783 rated dealerships
Listing data collected August 22, 2026.
Star distribution
What the rating is built on
31 of 833 ratings sit at 1-3 stars.
- 5 star752
- 4 star50
- 3 star7
- 2 star9
- 1 star15
Recent activity
The last twelve months
More info
When Google coverage is PARTIAL, we can only read the slice of reviews Google exposes. If that slice is the same for both 30 and 365 days, the two counts can read identically.
The overall Google rating, total review count, and national/state rank come from Google's own uncapped totals, so they are not limited by the exposed slice.
Review flow over the last 30 and 365 days, with the lifetime negative review total from Google's star histogram.
Reviews, 30 days
5
Rating, 30 days
3.60
Negatives, 30 days
2
Reviews, 365 days
52
Rating, 365 days
4.56
Lifetime negative reviews (Google total)
31
Every 1-3 star rating on this listing, from Google's own star histogram
Potential score improvement
4.91*
Projected rating with 85% of negatives removed, worst first
Collection gap: only 65% of this store's 31 negative ratings have been pulled with their text. A full removal case for this dealership needs a fresh pull before the numbers below are treated as complete.
The lifetime total is Google's own count of every 1-3 star rating. The potential score is the projected rating if 85% of those negatives came off, worst reviews first.
Complaint mix
What this store's unhappy customers write about
Based on a classified sample of 8 of this store's confirmed negative reviews.
- Poor treatment or pressure3 • 37.5%
- Communication or no callbacks3 • 37.5%
- Finance, contracts, warranties2 • 25%
- Service delays or appointments2 • 25%
- Pricing, add-ons, bait and switch1 • 12.5%
Next step
See the full report for this store
The public profile stops at aggregates. The full report lists every negative review, the removal simulator, and the eleven-store window around this rank.