Massachusetts report card
Franklin Ford
Franklin, MA, 02038 • +1508-528-0040
Steady reputation
Google rating
4.30
Reviews
728
National rank
#2,161
of 2,580 rated dealerships
MA rank
#38
of 43 in state
Listing data collected August 22, 2026.
Star distribution
What the rating is built on
122 of 728 ratings sit at 1-3 stars.
- 5 star571
- 4 star35
- 3 star17
- 2 star12
- 1 star93
Recent activity
The last twelve months
More info
When Google coverage is PARTIAL, we can only read the slice of reviews Google exposes. If that slice is the same for both 30 and 365 days, the two counts can read identically.
The overall Google rating, total review count, and national/state rank come from Google's own uncapped totals, so they are not limited by the exposed slice.
Review flow over the last 30 and 365 days, with the lifetime negative review total from Google's star histogram.
Reviews, 30 days
2
Rating, 30 days
5.00
Negatives, 30 days
0
Reviews, 365 days
31
Rating, 365 days
3.74
Lifetime negative reviews (Google total)
122
Every 1-3 star rating on this listing, from Google's own star histogram
Confirmed negative reviews (removal-ready)
60
Retrieved with full text, reviewer and date. 49% of the lifetime total. Collection is incomplete for this store.
Collection gap: only 49% of this store's 122 negative ratings have been pulled with their text. A full removal case for this dealership needs a fresh pull before the numbers below are treated as complete.
These two numbers are different on purpose. The lifetime total is Google's own count of every 1-3 star rating. The confirmed count is the negative reviews we actually pulled with their text, reviewer and date, which is what a removal case can be built from.
Complaint mix
What this store's unhappy customers write about
Based on a classified sample of 21 of this store's confirmed negative reviews.
- Poor treatment or pressure11 • 52.4%
- Pricing, add-ons, bait and switch9 • 42.9%
- Safety or reliability7 • 33.3%
- Communication or no callbacks7 • 33.3%
- Other4 • 19%
Next step
See the full report for this store
The public profile stops at aggregates. The full report lists every negative review, the removal simulator, and the eleven-store window around this rank.