Wisconsin board
Ford dealership reputations in Wisconsin
103 rated dealerships, state average 4.56. Board built October 16, 2026.
Dealerships ranked
103
State average rating
4.56 stars
*Mean Google rating across rated dealerships in this state, on a 5 star scale
Leader
Breaman Merrill Ford
4.90 from 888 reviews
Full board
Every rated dealership in Wisconsin
Ranked by rating, weighted for review volume. A dealership with fewer reviews needs a higher rating to outrank one with a longer track record. Ford Of Lake Geneva, Llc sits last at 4.00.
| WI Rank | Dealership | Location | Rating | Reviews | Score |
|---|---|---|---|---|---|
| #1Rated in Top 10017 / 2783 | Breaman Merrill Ford | Merrill, WI | 4.90 | 888 | 4.88 |
| #2Rated in Top 10041 / 2783 | Ketterhagen Motor Sales Inc | Whitewater, WI | 4.90 | 188 | 4.83 |
| #3Rated in Top 10059 / 2783 | Van Horn Ford | Oconomowoc, WI | 4.80 | 4,020 | 4.80 |
| #4Rated in Top 10069 / 2783 | Van Horn Ford Lomira | Lomira, WI | 4.80 | 2,985 | 4.80 |
| #5Rated in Top 10078 / 2783 | Benna Ford Superior | Superior, WI | 4.80 | 2,468 | 4.80 |
| #6Rated in Top 10084 / 2783 | Holiday Ford | Fond Du Lac, WI | 4.80 | 2,116 | 4.79 |
| #7Rated in Top 10094 / 2783 | Toycen Ford, Inc | Chippewa Falls, WI | 4.80 | 1,853 | 4.79 |
| #8 | Van Horn Ford Of Sheboygan | Sheboygan, WI | 4.80 | 1,375 | 4.79 |
| #9 | Osseo Ford Sales & Service, Inc | Osseo, WI | 4.80 | 600 | 4.78 |
| #10 | Elkhorn Motors Inc | Elkhorn, WI | 4.80 | 497 | 4.78 |
| #11 | Bell Ford | Arlington, WI | 4.80 | 481 | 4.78 |
| #12 | S&L Ford | Oconto Falls, WI | 4.80 | 415 | 4.77 |
| #13 | Link Ford & Rv - Minong, Llc | Minong, WI | 4.80 | 392 | 4.77 |
| #14 | Gross Motors Of Neillsville, Inc | Neillsville, WI | 4.80 | 313 | 4.77 |
| #15 | Bushnell Ford Inc | Lodi, WI | 4.80 | 232 | 4.76 |
| #16 | Les Mack Ford | Lancaster, WI | 4.80 | 110 | 4.72 |
| #17 | Dorsch Ford | Green Bay, WI | 4.70 | 7,516 | 4.70 |
| #18 | Hiller Ford Inc | Franklin, WI | 4.70 | 3,396 | 4.70 |
| #19 | Gordie Boucher Ford Of Janesville | Janesville, WI | 4.70 | 2,657 | 4.70 |
| #20 | Porcaro Ford | Racine, WI | 4.70 | 1,974 | 4.70 |
| #21 | Don Johnson Ford | Cumberland, WI | 4.70 | 1,139 | 4.69 |
| #22 | Klein Ford, Inc | Winneconne, WI | 4.70 | 1,091 | 4.69 |
| #23 | Johnson Ford Of New Richmond | New Richmond, WI | 4.70 | 1,018 | 4.69 |
| #24 | Kayser Ford Of Sauk City | Sauk City, WI | 4.70 | 1,005 | 4.69 |
| #25 | Gordie Boucher Ford Of Thiensville | Thiensville, WI | 4.70 | 825 | 4.69 |
| #26 | Homan Ford, Inc | Ripon, WI | 4.70 | 756 | 4.69 |
| #27 | Griffin Ford Fort Atkinson, Inc | Fort Atkinson, WI | 4.70 | 749 | 4.69 |
| #28 | Grinwald Ford, Inc | Watertown, WI | 4.70 | 558 | 4.69 |
| #29 | Virtue's Auto Tech Inc | Darlington, WI | 4.90 | 30 | 4.69 |
| #30 | Medford Motors, Inc | Medford, WI | 4.70 | 355 | 4.68 |
| #31 | Langlade Ford | Antigo, WI | 4.70 | 334 | 4.68 |
| #32 | Fillback Automotive Pdc, Inc | Prairie Du Chien, WI | 4.80 | 50 | 4.68 |
| #33 | Pioneer Ford Sales, Ltd | Platteville, WI | 4.70 | 266 | 4.68 |
| #34 | Don Larson Ford | Baraboo, WI | 4.70 | 118 | 4.66 |
| #35 | Kennedy Ford, Inc | Sheboygan Falls, WI | 4.70 | 116 | 4.66 |
| #36 | Abby Ford, Inc | Abbotsford, WI | 4.70 | 106 | 4.65 |
| #37 | Hughes Service, Inc | Milladore, WI | 4.70 | 91 | 4.65 |
| #38 | Rudig Jensen Ford, Inc | New Lisbon, WI | 4.80 | 29 | 4.65 |
| #39 | Schrage Brothers, Inc | Mount Calvary, WI | 4.70 | 51 | 4.63 |
| #40 | Griffin Ford | Waukesha, WI | 4.60 | 2,807 | 4.60 |
| #41 | Dahl Ford | Onalaska, WI | 4.60 | 2,702 | 4.60 |
| #42 | Kayser Ford | Madison, WI | 4.60 | 2,644 | 4.60 |
| #43 | Gordie Boucher Ford Of West Bend | West Bend, WI | 4.60 | 2,607 | 4.60 |
| #44 | Hudson Ford | Hudson, WI | 4.60 | 2,516 | 4.60 |
| #45 | Eau Claire Ford | Eau Claire, WI | 4.60 | 1,885 | 4.60 |
| #46 | Rapids Ford | Wisconsin Rapids, WI | 4.60 | 1,708 | 4.60 |
| #47 | Link Ford And Rv-Rice Lake Llc | Rice Lake, WI | 4.60 | 892 | 4.60 |
| #48 | Uptown Ford | Wauwatosa, WI | 4.60 | 888 | 4.60 |
| #49 | Morries Sparta Ford, Llc | Sparta, WI | 4.60 | 752 | 4.60 |
| #50 | Evansville Ford | Evansville, WI | 4.60 | 675 | 4.60 |
| #51 | Rosen Ford Belleville | Belleville, WI | 4.60 | 632 | 4.60 |
| #52 | The Motor Company | Marinette, WI | 4.60 | 459 | 4.60 |
| #53 | Timber Ford Of Hayward, Inc | Hayward, WI | 4.60 | 459 | 4.60 |
| #54 | Northtown Ford, Inc | Menomonie, WI | 4.60 | 450 | 4.60 |
| #55 | Tom Peck Ford, Inc | Clinton, WI | 4.60 | 253 | 4.59 |
| #56 | Ellsworth Ford, Inc | Ellsworth, WI | 4.60 | 231 | 4.59 |
| #57 | Miller Ford | Burlington, WI | 4.60 | 162 | 4.59 |
| #58 | Fillback Ford | Richland Center, WI | 4.60 | 82 | 4.58 |
| #59 | Stevens Point Auto Center Llc | Stevens Point, WI | 4.60 | 5 | 4.56 |
| #60 | Gagne Ford, Inc | Princeton, WI | 4.50 | 182 | 4.51 |
| #61 | Sondalle Ford | Berlin, WI | 4.50 | 201 | 4.51 |
| #62 | Swant Graber Ford | Barron, WI | 4.50 | 209 | 4.51 |
| #63 | Koenecke Ford | Reedsburg, WI | 4.50 | 241 | 4.51 |
| #64 | Sleepy Hollow Ford, Inc | Viroqua, WI | 4.50 | 245 | 4.51 |
| #65 | Ashland Ford | Ashland, WI | 3.70 | 3 | 4.51 |
| #66 | Eagle River Ford | Eagle River, WI | 4.50 | 257 | 4.51 |
| #67 | Northwoods Ford | Minocqua, WI | 4.50 | 309 | 4.51 |
| #68 | Lupient Ford | Baldwin, WI | 4.50 | 371 | 4.51 |
| #69 | Courtesy Auto & Truck Center, Inc | Stanley, WI | 4.50 | 448 | 4.51 |
| #70 | Napleton Ford | Columbus, WI | 4.50 | 718 | 4.50 |
| #71 | Alphorn Ford, Inc | Monroe, WI | 4.50 | 843 | 4.50 |
| #72 | Summit Ford, Llc | Beaver Dam, WI | 4.50 | 921 | 4.50 |
| #73 | Portage Ford | Portage, WI | 4.50 | 1,059 | 4.50 |
| #74 | Bergstrom Ford Of Green Bay | Green Bay, WI | 4.50 | 1,677 | 4.50 |
| #75 | Gordie Boucher Ford Of Kenosha, Inc | Kenosha, WI | 4.50 | 1,950 | 4.50 |
| #76 | Gordie Boucher Ford Of Menomonee Falls, Inc | Menomonee Falls, WI | 4.50 | 2,017 | 4.50 |
| #77 | Kunes Country Ford Of Delavan | Delavan, WI | 4.50 | 3,841 | 4.50 |
| #78 | Horn Ford, Inc | Brillion, WI | 4.40 | 134 | 4.44 |
| #79 | Clintonville Motors, Inc | Clintonville, WI | 4.40 | 146 | 4.44 |
| #80 | Dahl Ford | La Crosse, WI | 4.30 | 48 | 4.43 |
| #81 | Maritime Ford | Manitowoc, WI | 4.40 | 276 | 4.42 |
| #82 | Eric Von Schledorn Ford | Random Lake, WI | 4.40 | 398 | 4.42 |
| #83 | Bergstrom Ford Of Oshkosh, Inc | Oshkosh, WI | 4.40 | 492 | 4.41 |
| #84 | Gregg Young Ford | Hortonville, WI | 4.40 | 710 | 4.41 |
| #85 | Ewald's Hartford Ford, Llc | Hartford, WI | 4.40 | 811 | 4.41 |
| #86 | Lynch Ford Of Mukwonago | Mukwonago, WI | 4.40 | 827 | 4.41 |
| #87 | L & S Truck Center | Appleton, WI | 4.30 | 70 | 4.41 |
| #88 | Kocourek Ford, Inc | Wausau, WI | 4.40 | 1,056 | 4.41 |
| #89 | Middleton Ford | Middleton, WI | 4.40 | 1,184 | 4.41 |
| #90 | Soerens Ford, Inc | Brookfield, WI | 4.40 | 1,222 | 4.41 |
| #91 | Metro Ford | Madison, WI | 4.40 | 1,229 | 4.41 |
| #92 | Ewald's Venus Ford, Llc | Cudahy, WI | 4.40 | 1,847 | 4.40 |
| #93 | Lake Ford, Inc | Greenfield, WI | 4.40 | 2,618 | 4.40 |
| #94 | Hallada Motors, Inc | Dodgeville, WI | 4.30 | 148 | 4.37 |
| #95 | Symdon Ford Of Monticello, Llc | Monticello, WI | 4.10 | 44 | 4.34 |
| #96 | Schmit Bros Auto, Inc | Saukville, WI | 4.20 | 338 | 4.25 |
| #97 | Bergstrom Neenah Ford-Lincoln | Neenah, WI | 4.20 | 789 | 4.22 |
| #98 | Witt Family Ford | Pulaski, WI | 4.20 | 888 | 4.22 |
| #99 | Les Stumpf Ford | Appleton, WI | 4.20 | 982 | 4.22 |
| #100 | Heiser Ford | Glendale, WI | 4.20 | 1,263 | 4.21 |
| #101 | Mike Burkart Ford, Inc | Plymouth, WI | 4.10 | 255 | 4.18 |
| #102 | Witt Auto Sales, Inc | Crivitz, WI | 4.10 | 258 | 4.17 |
| #103Rated in Bottom 1002718 / 2783 | Ford Of Lake Geneva, Llc | Lake Geneva, WI | 4.00 | 262 | 4.09 |
(7) Dealerships Rated in Top 100— ranked in the top 100 of all rated Ford dealerships nationally by reputation score.(1) Dealerships Rated in Bottom 100— ranked in the lowest 100 of all rated Ford dealerships nationally by reputation score.
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